TT
Talks

Un Mate didn't start selling to individuals: it started exporting in bulk to embassies and international organizations. Jeremy Kraayenbrink built the brand in reverse: first the world, then Argentina. He talked about innovating in a traditional industry, seeing copies as validation instead of theft, delegating without losing the soul of the business, and applying an athlete's mindset to entrepreneurship.

Hernán Kazah covered the challenges of entrepreneurship and scaling in Latin America: how to choose co-founders, define roles from day one, and leverage digital business models. He also spoke about what investors really look for and how they think under uncertainty.

Nico Varrone shared what lies behind a career in elite motorsport: the investments, sponsors, sacrifices, and the mindset needed to compete in Europe from Argentina.